SYRACUSE, NY (February 13, 2023) — BeerBoard, the leader in technology and automated intelligence for the on-premise hospitality industry, today released its 2023 Big Game Pour Report, a review of insights and performance data for draft beer on the day of America’s most popular sporting event (and associated activities).
This annual report shows the Big Game is much more than just the action on the field; it has a direct impact on bars, brewers and markets. The 2023 report looks at February 12, 2023, and compares same-store data against February 13, 2022 (date of the 2022 Big Game) and February 7, 2021 (date of the 2021 Big Game).
Tracking over $1 billion in on-premise draft beer sales annually, BeerBoard’s real-time brand insights are generated from every BeerBoard-monitored draft line across national casual dining concepts and major regional and independent bars.
BeerBoard’s robust client list features high-profile independent groups and major chain operators across North America. Retailers include industry leaders Buffalo Wild Wings, Hooters, Twin Peaks, WingHouse, Mellow Mushroom and TGI Fridays. BeerBoard also partners with major brewers including Molson Coors, Boston Beer, Constellation Brands, Lagunitas, Heineken, Diageo and Yuengling.
BeerBoard is headquartered in Syracuse, NY.
BeerBoard is the leading technology solutions provider for the hospitality industry, enabling retailers and suppliers to make fact-based decisions about their complete alcohol management. The company manages more than $1 billion in alcohol sales and 55,000 products through its industry-leading solution. Its patented digital platform captures, analyzes, and reports real-time data related to alcohol performance, ordering, inventory and payments. The versatile platform is easily operated from a single dashboard, and it has streamlined operations and increased top and bottom-line revenue for operations of every size across the United States. Find out more about how BeerBoard is changing the alcohol industry at beerboard.com.